Gift Cultivate: Redefining Gift & Event Management
AvyaTech partnered with Gift Cultivate to create a sophisticated B2B eCommerce and marketplace platform for corporate gifting and event management. The solution allows companies to showcase products, distribute gift codes, and streamline operations at scale.
Overview
Gift Cultivate is a pioneering platform designed to revolutionize the gift and event management landscape in the United States. It provides a seamless B2B eCommerce experience where companies showcase products, employees redeem gifts via coupon codes, and administrators manage events and transactions.
Technology Stack
PHP
Laravel
MySQL
HTML
jQuery
Bootstrap
Quick Info
Event Planning & Management
USA
B2B eCommerce & Marketplace Platform
2018 – 2023
Core Features
Authentication Process
Secure login and user management with role-based access.
Bulk Upload & Processing
Streamlined data handling with CSV imports for efficiency.
Catalog & Product Management
Structured directories allow browsing by category, town, or type of place.
Custom Theme
Tools for categories, product associations, and event tagging.
Gift Code Management
Creation and distribution of gift codes via email campaigns.
Inventory & Order Management
Custom system for inventory tracking, order updates, and confirmations.
Event Management Tools
Tagging and managing events tied to programs or campaigns.
Reporting Dashboard
Detailed insights into customers, sales, redemptions, and events.
Payment & Shipping Integration
Stripe, ACH, UPS, FedEx, USPS, Crossfire, and ShipBob integrations.
Challenges & Solutions
Challenges
- Complex integration of multiple third-party APIs
- Code redundancy and scalability issues
- Financial & tax reporting compliance
- Coordinating third-party services and communication gaps
Solutions
- Built modular Laravel-based architecture for scalability
- Implemented secure APIs and streamlined codebase
- Integrated services for shipping, events, and payments with smooth synchronization
- Developed robust financial and tax reporting features
Driving Engagement & Growth
Technical Enhancements
Laravel Framework
Advanced backend features, scalability, and built-in security.
Custom Modules
Bulk purchases, coupon redemption, inventory, and event tagging.
EDI Integration
Seamless electronic data exchange for B2B transactions.
Advanced Reporting
Comprehensive reports on customers, sales, redemptions, and performance.
Secure Payments
Stripe and ACH integration for automated transactions.
Shipment Tracking
UPS, FedEx, USPS real-time tracking integrated with admin panel.